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Campaign Management
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The campaign management feature of CRMWeb allows you to effectively manage your marketing campaigns and all related activities. Furthermore, it enables you to analyse the effectiveness of your marketing campaigns by comparing planned and real costs and by tracking the results. CRMWeb’s campaign management capability also helps you optimize future marketing campaigns based on the information gained during past campaigns.

Benefits
  •  efficiently plan your marketing campaigns in terms of time-frame and budget
  •  develop and monitor marketing campaigns
  •  monitor all running activities related to a marketing campaign
  •  address target segments
  •  manage all campaign related activities, tasks and events
  •  compare planned costs with real costs and determine the success of your marketing campaigns
  •  gain valuable information for future marketing campaigns